PPC Executive

PPC Executive
Location: UK Wide applications considered
Salary: Competitive

We are the Citation Group. We offer colleagues and clients an opportunity they will not gain at many other businesses. We are interested in growth, investment and service excellence. We have never and will never grow our business by cost-cutting or tying people up in bureaucracy. We don't do politics - we want people focused upon actions and delivery. We don't do micro-management - we empower, support and innovate. We are leaders, not empire builders and we love our business.

We are looking for someone to help us drive efficiency and growth through paid media. If you love being hands-on with paid media accounts, analysing data and writing ad copy - then this is the role for you! You will primarily be working on our PPC accounts in the group; however, you will also work on our paid Facebook and LinkedIn campaigns. You will have a strong understanding of Google Ads, Microsoft Ads and paid social channels. We are looking for someone who is a strong communicator and will work closely with our marketing managers to analyse the quality of the leads coming in via paid media.

If you're looking to join a team that works hard and plays hard, collaborates, celebrates and is always ready for anything, read on..

The Role
* Daily management of all paid media platforms.
* Building new campaigns & updating existing campaigns.
* Analysing leads to ensure the quality is good.
* Working with our experienced team to test landing pages, CTAs, ad copy, etc.
* Gathering regular feedback from our marketing managers on lead quality.
* Regular reporting on the performance of paid media activity.

The Person
* A self-starter with a positive can-do attitude
* Some experience in a paid media role
* Ability to use Google Analytics
* Experience of working in B2B industry
* Strong understanding of conversion tracking
* Experience of working to KPIs

Preferred, but not essential
* Google Ads certified
* Experience with paid social campaigns

Here's a taste of the perks we roll out for our extraordinary team members:

25 Days of Holiday: We're talking sun-soaked beaches, snow-capped mountains, or simply your favourite cosy spot at home. Take your well-deserved break with 25 days of holiday, plus those cherished bank holidays.

Birthday Bliss: Your birthday isn't just another day on the calendar; it's YOUR day! Enjoy it in style with a day off, because at Citation, we believe in celebrating YOU.

Post-Wedding Bliss: Newlyweds, we've got something special for you too! Extra weeks of holiday to bask in the glow of post-wedding happiness.

Growing Families: We're all about supporting our Citation family, and that includes expectant parents. Vouchers and special perks await to celebrate the newest addition to your family.

Healthcare cash plan: Your well-being is our priority. That's why we offer private healthcare to ensure your peace of mind and keep you feeling your best.

Hit Apply now to forward your CV